Advertise with results on the Infoplaza Media Network
Millions of people daily keep track of our information on weather, traffic and public transportation. Discover the way to connect your message to the biggest weather network of The Netherlands in order to activate, reach and convince your customer.
Get the Media kit for the Infoplaza Network
Reach your target audiences at their daily hangout
All advantages:
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01
Unique weather network
Our websites, apps and print publications belong to the top of the Dutch weather media. It’s a unique network for you to connect your brand to valuable content and to deliver at the right time, the right personal message to your customers. -
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Many advertising possibilities
Disposing of various brands, platforms and types of media that reach millions of people, there’s a beautiful market position waiting for any brand. -
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Creative editing by weather experts
Our experts have a passion for the weather, but also for making it useful and fitting for our clients. This is why many great ideas come to life. -
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Audience targeting
Reach a specific audience with suitable themes. Is the weather calm and warm and do they enjoy lighting the barbecue? In that case advertising (solely) when the weather is like that, is a solid option.
The Infoplaza
network
With these organisations, we build strong brands together
The weather always plays a part
Advertising on the Infoplaza Media Network enables you to daily respond to the current weather situation. Rain, snow, storm or sunshine: there is always a relevant moment for your message. And since the weather plays a huge part in making daily decisions, this network is an efficient environment. Every day the weather dictates our activities, what we wear and what means of transport we use. By adding weather targeting to a campaign you are able to advertise even more relevant and more specific. On top of that you will make excellent use of our visitors peak.
When the weather peaks, traffic also peaks
Often the weather makes its way into daily conversation, especially when extreme situations occur. Is the weather indeed extreme or a hot news topic, we reach code red with our traffic. A perfect window for your brand to be extremely visible.
Current and relevant
Make your brand stand out next to the weather information that will make its way into the daily conversation.
Weather targeting
Nothing is more important for a successful campaign than perfect timing. Important tools for this are various targeting options. Of course our network offers the possibility to target at location, period of time and audience. But one of the main advantages of our network is the simplicity and power of weather targeting.
“The weather plays such an important part in influencing the consumer’s behavior. Our network offers options to target numerous weather conditions and parameters, such as temperature, UV index weather type or for instance snowfall. The advantages? Real-time date ensure high relevance, a high relevance ensures high efficiency.”
Accountmanager Digital Advertising at Infoplaza
“The weather plays such an important part in influencing the consumer’s behavior. Our network offers options to target numerous weather conditions and parameters, such as temperature, UV index weather type or for instance snowfall. The advantages? Real-time date ensure high relevance, a high relevance ensures high efficiency.”
Accountmanager Digital Advertising at Infoplaza
Do you want to see your brand in the spotlight on our platforms?
There is a relevant position available on our platform for any brand or product. We are happy to talk to you about the options, so please get in touch for more information.
Sam van den Berg
Accountmanager Digital Advertising